These days, many employee communications and human resource professionals face a double-edged sword. On one side, companies profess that "people are our most important resource." On the other, fiscal restraints can make the hard job of managing and motivating people that much more difficult.
So how can you deal with the double-edged sword without getting cut? Focus on your program and communications objectives. Quality doesnt always mean spending more money; it means spending what you have wisely.
Although corporations develop extensive marketing programs for external audiences, they often overlook applying similar energy to their employee communications. Because your people create business success, its essential that internal communications are presented clearly and consistently.
Media Matrix Communications Inc. is a group of human resources communications professionals experienced in creating strategies and programs which provide timely, relevant and cost-effective results. Weve delivered award-winning employee communications for some of Canadas largest corporations.
International Association of Business Communicators (IABC)
Human Resources Professionals Association of Ontario (HRPAO)
Publications of interest:
return to the Media Matrix home page
Contact Media Matrix by e-mail for more information